Welcome to...The effervescing and germinating global sorority/fraternity of Thinking Twats; a haven of wit, subtlety, humour, lovely words and pith.
Thirza and Stutely Benton were sitting on a bench in Poole Park in Dorset when a youth in a t-shirt walked by. On the t-shirt was a quote from Nietzsche; not an important one. After he was out of earshot Stutely said, "What a twat." Without hesitation Thirza replied, "Yes, but a thinking twat."
A few days later whilst idly surfing the Internet late one night in Stockholm Stutely stumbled over the real meaning of the word twat. He was astounded to find that he had been misinformed of its true meaning and that far from being a vulgar term it was a positive word (see Etymology).
Once informed Thirza agreed with Stutely to start a crusade to take the pith out of pithy and put it on people's chests, increase their vocabulary, make them smile and generate a whole lot of dosh.
Thus the idea was born to launch a range of torso-enhancing attire (t-shirts) to spread the word; an idea so simple that no-one else had thought of it.